[AF] The Investment Proposition
Very simply, we are nurturing a service that can transform the effectiveness of any project to produce performance statistics that by current industry standards are unbelievable. We've been involved in this nurturing for several years to date and we're looking for a trial project to apply prove our claims. The trial project is the trigger for an expansion in demand for the service that we believe will reach global proportions very quickly.
To convince a project owner to take a chance on supporting this innovative service is not easy. As a means to get to a trial project our strategy is to sell into our marketplace a number of software packages that have an easily recognisable benefit and that use the principles of the methodology behind the service. When we have built a substantial customer base for these packages, this will be our target market for securing the Trial Project. If the trial project achieves the success we predict, then the flood gates open for propagation of the service to satisfy huge global demand.
This Project Control Venture is effectively mitigation for the risk of runaway success.  
We are doing the groundwork to prove the service and we would not expect to attract major investment before the trial project is achieved. But we do expect to attract the interest of major investors for injection of capital when the time is right.
On a country regional basis we are looking for investment of 10 million to develop the service around a training centre and resource pool for each region.  
Break even in 1st year with £0.8m injection (9.2m comfort buffer)
Year 1 - £1.4m net profit on £6.8m tunrover
Year 5 - £40m net profit on £139m turnover -  2,000 people on 420 projects
 
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